Key
benefits of working with the seller: you can regulate and control your time,
you can work with more than one seller at a time, you can be present during
both sides of the deal, and you can strike a deal at a time of low inventory.
4
marketing ways that can help leverage more seller leads:
1) Generate
rapport with your buyer- Do not look at your clients as just a one-time
deal. Commit yourself to their whole experience. Paperwork is long and tedious
so if you have not heard from your client for a week or so make sure to check
in on them and see how everything is coming along. Once you can hand over the
keys to the new homeowners continue the relationship you have with them. You
could send a thank you card for allowing you to be apart of this journey in
their life and send a welcome home gift to their new house. Maybe even make a
small phone call after they have been in the home for about a month to make
sure they are all settled in. You can also give them some of your business
cards to pass on to their family and friends that might be interested in the
market. Small gestures will be appreciated by your clients and show them that
you are passionate about your job and truly care. They also will be more than
likely to refer you to other people.
2)
Keep a check on the FSBO list - Some
property owners decide to sell their house by themselves. This might seem like
a good idea to people at first, but real estate is not an easy task if you do
not have the background and knowledge. Most of the time these people will end
up in trouble at the last moment. Keeping an eye out for these types of
situations will help you be the one that comes in and saves the day for these
clients.
3)
Keep a check on expired listing - An
expired listing means that it was an unsuccessful property deal. The problems
with expired listings can be similar to the ones that happen with FSBO. The
nice thing about expired listings though is that your MLS should keep track of
these listings. If the property is not selling the owner might be ready to try
out new ventures to get it sold. This is where you could offer your assistances
and show the seller your ideas on how to get them a nice deal on their house
for sale.
4)
Search for leads in Facebook -
Facebook can sometimes be challenging, but it also can be a great way to find
seller leads. Facebook has improved drastically on functionality and works
great for real estate. Check for yourself by using the search box at the top of
your Facebook and put in a city and an associated keyword. The results will
include your own and extended network where you can find seller leads.
For
added advice keep the color of your ad a bright. Hope
this post helps you find profitable real estate seller leads easily.
